Ulta Platinum vs Sephora VIB
Beauty chains companies are realizing that they have a a fiercely loyal group of customers that it is wise to maintain. Ulta features Ultamate Rewards and Sephora features Beauty Insider, respectively. They work differently and have different perks but they do have one thing in common – a tier system to reward their, “frequent fliers,” and top spenders with premium perks. So when it comes down to Ulta Platinum vs Sephora VIB which wins?
In late 2014, I hit Platinum status at Ulta and got to keep that status this year. I have no idea how this happened (reality, not being cute); I was shopping at Ulta less frequently than Sephora and I tended to spend less there; so I’m chalking it up to occasionally shopping with a friend who was content to have her purchases apply for my rewards.
In Spring 2015, with the purchase of the Silk’n Flash n Go Freedom (no longer sold at Sephora) and the Foreo Issa, I hit VIB at Sephora.
So between Ulta Platinum vs Sephora VIB – which is better?
This was originally published in December of 2015, but felt it could use some refreshing. Not joining rewards programs is like leaving money and/or product on the table, so I want to help educate my readers!
MAC Pro Longwear Concealer
Urban Decay Naked Basics

Tarte Blissful, swatched
I can’t say if this is the, “best lip brush ever,” because frankly, it is the only one I’ve ever owned. That said, it makes applying F-Bomb and other bold colors a breeze; you can line with the thin edge and fill in with the flatter side. At $5.49 and usually on sale BOGO 50% off at Ulta, it’s a steal.
I mentioned that it is tanning season, so my St Tropez self-tanning mitt has been getting weekly use. I actually need to get a new one! I’ll never go back to applying by hand.
Deodorant isn’t a glamorous thing to talk about, but it is important and with the weather warming up, what better time? I waffle back and forth between this ultra-inexpensive, aluminum-free (so it’s only a deodorant, not an antiperspirant) one and this slightly more luxurious 