This is a legacy post that has been given a facelift. Content remains the same with a little added flavor. ;)
Friends, Romans, countrymen, lend me your ears:
There’s an epidemic, you see. I’ve kept my response contained as best I can, but I’m fighting the urge to go all Katie Holmes-in-The Giver, being a shrieking harpy about
PRECISION. OF. LANGUAGE.
But I’m not Jonah’s mom, and we aren’t in some dystopian, baby-murdering (spoilers, not sorry, the book is old) society, and I prefer to teach than scold.
This:
is a pallet.
For the sake of argument, here’s a definition.
a portable platform on which goods can be moved, stacked, and stored, especially with the aid of a forklift.
You’ve probably seen one, right? Maybe you’ve (ever) been in a Lowes. Maybe you were at Wal-Mart late at night. Perhaps you, yourself, have worked in a retail outfit and had to stock stuff. The only time this has anything to do with cosmetics is perhaps when Sephora receives a shipment; when there is a pallet of palettes.
Moving on,
This
is a palette.
When people say things like, “that’s a really nice pallet,” when talking about, say, Lorac PRO or a Viseart palette, the image that fills my mind silly: it is an expertly crafted, robust shipping platform. Maybe it’s even sanded, stained, and lacquered in gold. I deeply regret being a crappy artist because I would love to illustrate the image that fills my mind like Hyperbole and a Half brought us the Alot…but alas.
Extra Credit (2018)
These items are also not to be confused with palate which refers to the roof of your mouth or to the discerning appreciation of flavors.
Anyway, I digress. This has been a Public Service Announcement. You now have the vocabulary tools to stop being that guy.