If you’re a lunatic beauty hobbyist, you’ve probably heard that Sephora has altered its policy regarding Beauty Insider Points. Before, you could hoard them five-ever and spend them on ridiculous 1000+ swag. Now they have a shelf life.
People are losing their shit.
Twitter is aflame with disgruntled point junkies customers who feel that this new policy is an attack on freebies they are entitled to not actually entitled to. Oh for the love of highlighted cats it’s a war on our deluxe minis.
Don’t get me wrong – I love freebies, point perks, and gifts with purchase. I love that marketing strategy – what better a way to get us to buy product than to give us tiny versions to become obsessed with? At the end of the day, it sucks when perks change – but you aren’t owed freebies. And besides that…
Have you Read the Policy Change?
No? Are you freaking out?
- Chill.
- Read the policy.