The Estee Edit Flash Photo Gloss
The Estée Edit is supposed to be Estée’s hip-and-happening brand to appeal to younger customers. I received two tiny sample tubes of the Estee Edit Flash Photo Gloss with my March haul but couldn’t be bothered with it until, well, now.
I’m glad I hadn’t wasted my time before. It’s god-awful. It’s been a long time since I’ve tried something *this* bad.
This translucent gloss goes on clear with the faintest hint of bluish-purple iridescent shimmer. Application is NOT easy – it skips and tugs, and the formula is ridiculously sticky. I did not find that it enhanced my lipcolor – and in fact, it screwed it up with the skipping and tugging.
On top of being sticky, removal is difficult. I wiped it away with a tissue but my lips were still tacky. I had to resort to micellar water. Really!?
The bluish shimmer is SUPPOSED to pick up the flash and make your smile look brighter. Spoilers: It doesn’t.
The Bottom Line
This is a positively ridiculous gimmick. The 2.5 stars on Sephora’s site speak volumes. Don’t waste your time unless you fancy the idea of throwing away $20. Wet n Wild Megaslicks gloss is higher quality at $2.