Back in 2016, I shared MAC’s then-new loyalty program, MAC Select. I went to their site to order a birthday gift last week and found that I was unable to access the MAC Select detail. Upon login, I was informed that I was enrolled into MAC Lover – their new-new loyalty program.
Well, I missed that memo. I blame my extended no/low-buy.
The 411 on MAC Lover
Really, MAC Lover seems to be mighty similar to MAC Select. The new program has some cutesier marketing, but there are a ton of similarities. Let’s jump into the tiers:
Lover
Entry Level
Exclusive seasonal products
Complimentary samples online
Free standard shipping
Back-to-M∙A∙C expanded
Convenient Back-to-M∙A∙C tracker
Devoted
Requires $150 Spend
Exclusive seasonal products
Birthday gift
Early access on selected collections
Enhanced product samples online
Back-to-M∙A∙C expanded
Convenient Back-to-M∙A∙C tracker
Complimentary 30-minute makeup application
Obsessed
Requires $500 Spend
Exclusive seasonal products
Birthday gift
Be the first to shop selected collections
Enhanced product samples online
Complimentary 2-Day shipping (with $50 purchase)
Access new products before anyone else
Back-to-M∙A∙C expanded
Convenient Back-to-M∙A∙C tracker
Two complimentary 60-minute makeup applications
Exclusive Invites
The Bottom Line
If you reference my 2016 post, these details seem relatively similar with a few key changes:
- Complimentary 2-day shipping has been removed from the mid tier and is exclusive to the third tier
- Birthday/anniversary gifts have been removed from the entry-level tier
- Mysterious invites for the Obsessed tier. OoOoOoh.
It seems as though the same restrictions apply regarding purchases counting only on the MAC Cosmetics site and at full MAC stores. Personally, I will never reach Devoted let alone Obsessed – so I’ll never see a lot of these perks. Will you?