Urban Decay Naked Smoky Giveaway

You know what’s long overdue? A giveaway to thank you for visiting my tiny hole in the internet to read Beauty Skeptic. It’s been since January!

I put in a lot of time creating content, but occasionally I (like many content creators) forget how much of your time you spend choosing to visit and read (or comment). In a typical year, I have a few giveaways to thank you readers for that, but this year it somehow got away from me.

My favorite thing to give away, however, are palettes.

Naked Smoky GiveawayNaked Smoky Giveaway

Read moreUrban Decay Naked Smoky Giveaway

August 2017 Favorites

August 2017 Favorites
August 2017 Favorites
1. Real Techniques Deluxe Crease Brush (part of a set), $9 / 2. Urban Decay Naked2 Basics, $29 / 3. Silkn ReVit, $80 / 4. Haier 1.0 Cu Ft Washer, $1.99

Details on my August 2017 Favorites after the jump. One is preeeetty mundane, but is a huge quality-of-life enhancement for me…so I’m excited!

Read moreAugust 2017 Favorites

Chatter: Trying to be Edgy

Nobody likes a tryhard, yet so many brands are trying to be edgy lately. I’m not offput by crude humor in the slightest, but I can’t help but feel like brands are desperately grasping more and more for attention via punchy names and claims.

Isn’t it a little tired? Isn’t it enough to have a great product and solid marketing?

Brands

NARS Orgasm has been out for ages and the name makes sense for the color they are suggesting it is inspired by. It doesn’t strike me as tawdry even if the average shopper would feel unnerved asking for it by name in Sephora.

Too Faced Better Than Sex mascara isn’t a particularly nice formula – but oh man, such an edgy name! There are plenty of other products out there that are trying a bit too hard. Some are good, some are clearly banking on their shady name to make sales.

Trying to be Edgy

Oh, marketing. Urban Decay has a history of products with shady names. Okay, it’s one thing to name a color something off-beat. They’ve teased their new Troublemaker mascara which is, allegedly, “sex proof.”

Okay Urban Decay; I know that Wende founded the brand with the aim of going against the grain. With an effortless edginess in mind. But in their tagline, “Beauty with an Edge.” But isn’t marketing, “sex-proof,” mascara trying to be edgy a little (a lot) harder than is necessary?

Urban Decay themselves state on the product site:

Troublemaker holds up in hot and heavy situations and still looks good in the morning. We tested it ourselves, and it lasted through saunas, snowboarding and sex!

One – all of your consumers would expect you to test products in-house before releasing them. Two, gee UD, bet all of those were very stringent tests.

Why would you leave makeup on in a sauna? Just sayin’.

Reviews

Urban Decay’s site suggests there are five reviews to the product so far. When you click the link, however, it takes you to a blank review section.

Trying to be edgy? Urban Decay's latest mascara sure is.

Other accounts on the internet from people who got them early are besides themselves (with glee) with how scandalous the claims are, proudly proclaiming that, “it’s totally true!”

Oh good, now we can all sleep at night,

The Bottom Line

I’m not sure when Troublemaker releases but I don’t plan to buy. My criticism for their (and many other brands’) marketing strategy isn’t the main reason why, however. In general, I’m not keen on splashing out on prestige mascaras but that isn’t helped by trying too hard to be edgy. I will not be trying this unless I come across a sample tube.

Seriously, how much of their clientele was reaching out to them and going, “Hey Urban Decay, your products are really great but there’s just this void in my life and in the market. I really need a mascara that can withstand–“

Unpopular Opinion: On Urban Decay Druggie at Sephora

Over the past week, I’ve seen entirely too many articles decrying Sephora for selling an eyeshadow named, “Druggie.” I anticipate my opinion on this matter to be fairly unpopular – and while I welcome dissent and discussion in the comments, let’s keep it civil.

Making Light of It

Those upset say that the shade name is insensitive; that it makes light of the losses so many have experienced related to addiction. There’s even a Change.org petition with over a thousand signatures begging Sephora to pull the shade. They even go so far as to suggest alternate names.

Urban Decay Druggie

 

Interestingly enough, these articles and people are largely targeting Sephora, like they made the damn shade name. Fun fact, people: Sephora doesn’t own Urban Decay or Urban Decay Druggie eyeshadow or the After Dark palette. Efforts would be better focused there, or at their parent company, L’Oreal.

Read moreUnpopular Opinion: On Urban Decay Druggie at Sephora

Paradise Lost, Foundation Found

sephoraserumRIP

My heart hurts. If you’ve been reading for a while, do you remember how over-the-moon excited I was when I found Sephora’s serum foundation? If you weren’t around, the excitement was so intense that it was camping.

But, naturally, all good things must come to an end.

Paradise Lost

I was in Sephora and saw a few of the precious, ridiculously-dropped-topped bottles on their neglected clearance end-cap. I panicked, and rummaged through the bottles to find my shade. I’d settle for not-my-shade-but-close. Nothing. Upon returning home, I raced to the website. Clearanced, $11, my shade and everything close-ish is sold out.

My half-hearted, half-assed search for foundation was reawakened with new vigor. My bottle of Teint Infusion is on its last legs. 

Read moreParadise Lost, Foundation Found