Gluten Free Makeup

Gluten Free Makeup

The marketing beast strikes again. It is one thing to respond to consumer inquiry. It is another to proudly proclaim that a product is free of a substance that is irrelevant based on how the product is used. You know, for the sake of profit.

In this case – gluten.

Triggered

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PSA: Baking Soda Again (Don’t Use It)

Do Not Use Baking Soda on Your Face

Monthly favorites will be rescheduled – thanks for bearing with me. Meanwhile, I’ve been seeing a resurgence of some bad beauty advice.

Ostensibly in an effort to reduce exposure to chemicals, the sources promoting, “natural,” beauty are back to promoting using baking soda as a skincare and exfoliation agent again. Stop! You’re causing more harm than help.

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TPDTY: Hair Strobing is Odd

Hair StrobingImage from PopSugar

When I read the title of this Popsugar article on Hair Strobing, my face lit up. In spite of being a boring (mostly) professional, I have a love for glitter – and hey, why not my hair?

Then, though, I read the article itself and took in its photos.

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Fenty Beauty by Rihanna

Fenty Beauty by Rihanna

It seemed like the Fenty hype came out of nowhere. Maybe it didn’t; perhaps I fell outside the subset of cosmetics consumers being targeted by the brand. Maybe the behaviors I practice on my No Buy shielded me from the information.

Not a Collab

Unlike RiRi Woo with MAC, Rihanna’s Fenty Beauty is not a collaboration. Granted, I’m sure Rihanna’s team is working with a lab that manufactures for multiple brands like any other brand does. It seems as though they’ve positioned themselves well and, if my prediction aligns with reality, will perform well (sales-wise) in contrast with other celebrity beauty lines.

  • Honest Company? Epic sunscreen failure. Is it Jessica Alba’s fault? Realistically, she didn’t make all the reformulation decisions. When your name is married to the brand that way, though, you’re accountable.
  • Flower Beauty? Underwhelming. I love that Drew and her team brought their line to market at a lower price point! But it just isn’t exciting.

Fenty Shade Range

Fenty is getting a ton of praise for a generous range of foundation shades. It is a good thing but I’m reluctant to slap a, “revolutionary!” moniker on it for them simply having 40 shades. It is excellent is the fact that Fenty launched with 40 shades.

Indeed, people of color are woefully underrepresented in the cosmetics industry. It stands to reason that Rihanna’s brand would be sensitive to that reality. Frankly, I’d expect no less. It is right, it is necessary and I hope Fenty beauty’s steps in this direction will encourage other, larger brands to do the same. (Looking at you, L’Oreal – you have so damn much operating capital! There is NO EXCUSE not to offer a generous range of shades when launching a product!)

The Bottom Line

All that said… I’m just not feeling the hype, personally. Nothing I’ve seen, exclusive of review and demo influence, is something I’m even adding to a, “someday,” wishlist let alone a, “OMG I NEED,” for anything in the collection.

After having seen reviews and demos I’m even less excited. The colors look nice but the formulas don’t seem mindblowing.

Stopping Me From Buying Hourglass Confession Lipsticks

What's Stopping Me From Buying the Hourglass Confession Lipsticks?HOURGLASS CONFESSION LIPSTICKS 2017 LIMITED EDITION HOLIDAY SET

Aside from my No Buy (which has its own underlying motivating factors), there are other factors stopping me from buying certain things. The Hourglass Confession Lipsticks appear to be everything I’ve come to expect from Hourglass. They’re chic, they (purportedly) perform. The pricetag is also in line with what I’d expect from Hourglass. They’re a vision of loveliness, and I’d love to add one (ha, yeah, one) to my collection.

What’s stopping me from buying the Hourglass Confession Lipsticks?

A few things, but first and foremost:

Lipstick is a no-go for me during Invisalign. I’ve slapped it on a few times and it often transfers to my trays a bit. It brushes away easily when I clean the trays but if you aren’t careful you can look a little silly. Most days, I’m too absentminded to want to bother with the vigilance needed, so I’ve been skipping lipstick more often than not these past two months.

Second

Because of the first item, I’m not using up the lipsticks I already have – I definitely do not need to add more! I’m trying to downsize, not increase. I’m going to experiment with a 1 in, 2 out policy where I can reasonably do so. Lipstick, I think, is one of those places. I really like the lipsticks I like, but I’ve always been one to favor eye makeup over lip. Maybe that will change once I am done with my Invisalign. We’ll see.

Third, and also highly relevant

Beyond that, I can’t justify what they want for it. The refillable set is $34; refills, usable alone, are $22. The set above runs $54 and represents a savings equivalent to $24 not counting how much the case is worth. While Hourglass hasn’t let me down before, spending that much on a single lipstick just isn’t something I’m comfortable with. Even overcoming (or using up some of my collection) the fact that I don’t need to add more, >$17 isn’t something I think I can digest unless it is something extremely special (read: please sign me up for all of the Anna Sui lipsticks V and M, thanks).

What’s stopping you from buying something you’re otherwise interested in?